The Creative Think Tank

Every project that Oxygen Brand Group undertakes is unique in circumstance and the creative approach applied to the positioning must be as unique. 

To support and ensure diverse innovative ideas Oxygen Brand Group structures and oversees a Creative Think Tank whose only purpose is to imaginatively explore problem solving. 

Each Creative Think Tank is comprised of 5-12 strategically selected individuals, representing a wide range of disciplines (think artists, musicians, rocket scientists, students, etc.) across many diverse countries that work together to brainstorm, generate ideas and creatively challenge those ideas to make them better. 

Each Creative Think Tank team is carefully selected to balance the needs of the project with the talent and strength of the member. The team meets several times during the positioning strategy development phase and often is convened again to pressure test the positioning strategy integration and execution plan.

If you have interest in becoming a member of the Creative Think Tank, please contact us and we will facilitate an application.